Kajian Kepuasan Mahasiswa Terhadap Pelayanan Universitas Kutai Kartanegara

Penulis

DOI:

https://doi.org/10.53640/jemi.v17i1.335

Abstrak

The main issue in improving the quality of higer education is increased competence, professionalism of educators and eduational staff to achieve the vision and mission of university through educational qualification standards, increased competence and professionalism. So universities are required to improve the quality of education that is able to produce excellent graduates in integrating the sciences with the value of ketagwaan, based on the implementation of education in harmony with incentives good Univercity Governance, integrated with personality coaching and academic network development, expected to improve the quality of managerial and university governance based on accountability, transparancy and efficiency with the framework of improving the quality of education that contribute to the development of national  educattion and the realization of a hight competetive nation. The university of Kutai Kartanegara administration process related to the studens and the problems related to the administratative staff is study in this reseach.

This reseach is intended to answer the problem ; first the level of student satisfaction to the university servics in terms of services expeywordienced with the expected service in accordance with the indicators of service quality. Secondly, a atrategy to increase student satisfaction with University of Kutai Kartanegara services.

 

Keywords : Satisfaction,  Service

Biografi Penulis

  • Ali Akbar, University of Kutai Kartanegara
    Dosen Fakultas Ekonomi dan Bisnis, Universitas Kutai Kartanegara

Referensi

Berry, LL and Zenthaml dalam Lupiyoadi (2006), On great service : A framework for action New York, NY The Free Press.

Fandy Tjiptono, (2007), “ Prinsip – Prinsip Total Quality Service ”, Andi Yogyakarta, Yogyakarta.

Kotler, Philip. And Keller, 2007. Manajemen Pemasaran Edisi Bahasa Indonesia Jilid I. Jakarta: PT Prenhallindo.

Kotler, Philip. 2006. Manajemen Pemasaran Edisi Bahasa Indonesia Jilid I. Jakarta: PT Prenhallindo.

Masri Singarimbun & Sofyan Effendi. 1989. Metode Penelitian Survei., Edisi Revisi. Jakarta: LP3S

Simamora, Henry. 2007. Manajemen Sumber Daya Manusia. Bagian Penerbitan STIE YKPN, Yogyakarta.

Diterbitkan

2017-12-19

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